i-On is a scientist-founded skincare line, formulated with groundbreaking technology. They needed refreshed website copy that was two things:
1) SEO-savvy
2) Clear & compelling
I retooled their brand voice and translated the existing scientific language on their site into
benefit-focused, consumer-friendly copy.
1) SEO-savvy
2) Clear & compelling
I retooled their brand voice and translated the existing scientific language on their site into
benefit-focused, consumer-friendly copy.